Message From Chief Executive Officer

CEO'S MESSAGE

There are many ways in which you can measure a company’s success – by their balance sheets, share price or size.

However, I am of the view that a truly successful enterprise is one that gives back to its local and regional economy. In fact, my belief that a company cannot truly consider itself to be successful unless it actively works towards bettering the community it lives in, is one of Al Madina for Finance and Investment Co core values.

It is our values that drive our business forward. We take great pride in investing our own rich knowledge and experience in new commercial ventures, enabling people to realise their dreams, supported by our network. This network is designed to foster dynamic partnerships, creating unparalleled access to diverse expertise and tools. Complemented by our deep roots within the region, we are able to welcome entrepreneurs and businesses from across a plethora of different cultures, allowing them to thrive.

In my opinion, it is thanks to our skilled team that we are able to translate opportunities into profit – people are our biggest wealth. Our vibrant team is a blend of both international and local talent, all located under one roof.

At Al Madina for Finance and Investment Co, our values, our carefully designed, knowledge-backed systems and talented team all come together seamlessly, placing us in a strong position to maximise each business opportunity – fostering economic growth and ultimately, allowing us to positively give back to the community.

Sincerely,

Emad Al Deen Fehmi Nemer Assaf
CEO

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